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WebflowCMSSEO

Lebanese Europe Auto Parts

Webflow catalog for a UAE auto parts wholesaler: 56 brands and 13 categories in the CMS, per-page SEO fields, quote requests and a 190-post blog.

About

A marketing and catalog site for an auto parts wholesaler based in Sharjah that supplies European parts, with an emphasis on BMW and Mercedes-Benz. Buyers look up a brand or a part category, then ask for a quote. The site is built and maintained in Webflow, and the team adds brands, categories and blog posts without a developer.

Challenges

The catalog is wide: 56 brands across 13 part categories, and each brand supplies several categories. Buyers arrive from search looking for one thing, such as BMW parts in Sharjah, so every brand, category and model page needs its own search metadata. The business also publishes regularly, and a flat page-per-item build would have meant editing the site by hand for every new brand or article.

Solutions

The content is modelled as Webflow CMS collections: Products for the 13 categories, Brands for the 56 manufacturers, Blog Posts with Blog Categories, plus Features and General Information. Brands and categories reference each other with multi-reference fields, so one brand page lists the categories it supplies and each category lists its brands. Brands have an order field for the listing, a logo, a description and certificate images. Every collection carries meta title and meta description fields that feed the template pages, so new items ship with their own search metadata. Dedicated pages cover the BMW and Mercedes-Benz lines, services, FAQ and contact, with a quote path from each. The blog has 190 posts in categories, which gives search engines a large body of useful content tied back to the catalog.

Technologies

WebflowWebflow CMSCustom codeStructured SEO fields
Auto parts wholesale home page with a category filter and a vehicle image
Lebanese Europe Auto Parts gallery image 1
Lebanese Europe Auto Parts gallery image 2
Lebanese Europe Auto Parts gallery image 3
Lebanese Europe Auto Parts gallery image 4

Ready To Build Something Real?

Whether you need a Webflow site your team can run, a full-stack web app, or a second pair of hands on an existing codebase, I'm open to freelance projects and full-time roles. Agencies: I also build white-label, under your brand.

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