A&K Autoteile
Webflow site for a German auto parts distributor: 85 brands and 11 product ranges linked in the CMS, 288 FAQs, and five languages through Weglot.
About
A site for a German automotive aftermarket distributor and exporter that supplies trade buyers worldwide and runs its own parts and lubricant brands. Buyers browse product ranges and brands, then send an enquiry. The site is built in Webflow and served in English, French, German, Turkish and Spanish.
Challenges
The range is wide and the audience is international: 85 brands across 11 product ranges, with trade buyers arriving in several languages, usually looking for one brand or one range. Every brand and range needs its own search metadata and answers to the questions buyers ask before they enquire, and the team has to add brands without a developer.
Solutions
Products (the 11 ranges) and Brands (85 manufacturers) are CMS collections linked by multi-reference fields, so each range lists its brands and the brand directory can be filtered by range. A Product Types collection (67 items) gives each range an ordered list of part types. 288 FAQs are attached to brands and ranges by reference, so every template page shows its own questions. Range pages carry a coverage section, a four-step enquiry checklist and related ranges, and every collection has SEO title and meta description fields. Weglot serves the translations on language subdomains with hreflang tags, a custom flag dropdown switches language, and Finsweet Cookie Consent handles opt-in.
Technologies




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